Saturday, 30 October 2010

What’s the difference…

What’s the difference between Bing Crosby and Walt Disney?

Bing sings but Walt Disney.

No?  Try a Scottish accent. 

Still no?  Never mind.

Went to Disneyland Paris this week and I’ve got it sussed.  We spent a lot of time queueing, not surprising for anyone who has been to Disney.  I was trying to figure out why on some rides, even though the queue caused waits of about 45 minutes, not all of the ride was open meaning the ride wasn’t operating at full capacity.  And then I sussed it.

Disney’s main business, theme park-wise, is crowd control.  It’s possible to occupy more people for longer by keeping them in a queue than letting them queue for a short time, do the ride and then get out ready for another queue.  By keeping people queueing unnecessarily in rides where there is additional capacity Disney manage to reduce the queues for rides where there is no additional capacity.

Cynical, moi?

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